BRIEF

How might we empower curious learners against a dysfunctional education system in India?

TEAM
Raj Kunkolienkar
Product & Talent
Siddharaj Mopkar
Users & Growth
Sahil Sardessai
Design & Experience
PROBLEM AND OPPORTUNITY

Lack of 1–1 guidance at scale

There is a deficit of personalized 1–1 mentorship and guidance for curious learners at the scale required.

Hard to find the right content

Although the Internet is a vast treasure trove of content, it is extremely hard to find the right learning path and specific content.

Decreasing cost of high-speed data

The cost of high-speed data is falling exponentially, making online content accessible to young learners, while the cost of college tuition is on the rise.

Rising online courses and users

The amount of MOOCs (massive open online courses) and number of online learners is on a similar rise, presenting a huge opportunity.
MISSION STATEMENT

Empowering every learner by delivering personalized pathways through content on the internet. For free!

USER SCENARIO

Rohan Naik

→ 16–23 years old
→ Indian engineering student
→ Curious and open-minded
→ Wants to expand knowledge by learning online
Pain points identified
→ Existing platforms are generic
→ Learning pathways are not tailored for every user
→ Too many similar platforms make it confusing
COMPETITION
HOW IT WORKS
Search for a topic
Answer a
few questions
Get a personalized learning pathway
PRODUCT WALKTHROUGH
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